Questionnaire Results

Questionnaire - Results

Mrs Martin
   1. Do you enjoy watching Zombie films?
[  ]     Yes
[  ]     No
[X]     Depends on the plot/content


   2. What kind of main character(s) do you like to see?
[  ]     Male
[  ]     Female
[X]     Group of mixed
[  ]     Group of male
[  ]     Group of female


   3. What sub-genre do you like seeing within a zombie film?
[X]     Action
[X]     Comedy
[  ]     Romance


   4. When would you prefer to have a zombie film set?
[  ]     In the past
[X]     Present
[X]     A few years into the future
[  ]     Around 15 years into the future


   5. Would you prefer to see a zombie film with the protagonist closer to your age?
[  ]     Yes
[X]     No


   6. What would you want a zombie film trailer to show?
[  ]     Death
[  ]     Hints of plot
[  ]     Characters
[X]     All of the above


   7. What about zombie films appeals to you?
N/A




Miss Mckinney
   1. Do you enjoy watching Zombie films?
[  ]     Yes
[  ]     No
[X]     Depends on the plot/content


   2. What kind of main character(s) do you like to see?
[  ]     Male
[  ]     Female
[X]     Group of mixed
[  ]     Group of male
[  ]     Group of female


   3. What sub-genre do you like seeing within a zombie film?
[X]     Action
[X]     Comedy
[  ]     Romance


   4. When would you prefer to have a zombie film set?
[  ]     In the past
[  ]     Present
[X]     A few years into the future
[  ]     Around 15 years into the future


   5. Would you prefer to see a zombie film with the protagonist closer to your age?
[  ]     Yes
[X]     No


   6. What would you want a zombie film trailer to show?
[  ]     Death
[  ]     Hints of plot
[  ]     Characters
[X]     All of the above


   7. What about zombie films appeals to you?
The action and quality of acting




Student
   1. Do you enjoy watching Zombie films?
[  ]     Yes
[  ]     No
[X]     Depends on the plot/content


   2. What kind of main character(s) do you like to see?
[X]     Male
[  ]     Female
[X]     Group of mixed
[  ]     Group of male
[  ]     Group of female


   3. What sub-genre do you like seeing within a zombie film?
[X]     Action
[X]     Comedy
[  ]     Romance


   4. When would you prefer to have a zombie film set?
[  ]     In the past
[X]     Present
[  ]     A few years into the future
[  ]     Around 15 years into the future


   5. Would you prefer to see a zombie film with the protagonist closer to your age?
[X]     Yes
[  ]     No


   6. What would you want a zombie film trailer to show?
[  ]     Death
[  ]     Hints of plot
[X]     Characters
[  ]     All of the above


   7. What about zombie films appeals to you?
Funny and Gory




Student
   1. Do you enjoy watching Zombie films?
[  ]     Yes
[X]     No
[  ]     Depends on the plot/content


   2. What kind of main character(s) do you like to see?
[X]     Male
[  ]     Female
[  ]     Group of mixed
[  ]     Group of male
[  ]     Group of female


   3. What sub-genre do you like seeing within a zombie film?
[X]     Action
[  ]     Comedy
[  ]     Romance


   4. When would you prefer to have a zombie film set?
[X]     In the past
[  ]     Present
[  ]     A few years into the future
[  ]     Around 15 years into the future


   5. Would you prefer to see a zombie film with the protagonist closer to your age?
[  ]     Yes
[X]     No


   6. What would you want a zombie film trailer to show?
[  ]     Death
[  ]     Hints of plot
[  ]     Characters
[X]     All of the above


   7. What about zombie films appeals to you?
N/A




Student
   1. Do you enjoy watching Zombie films?
[  ]     Yes
[  ]     No
[X]     Depends on the plot/content


   2. What kind of main character(s) do you like to see?
[  ]     Male
[  ]     Female
[X]     Group of mixed
[  ]     Group of male
[  ]     Group of female


   3. What sub-genre do you like seeing within a zombie film?
[X]     Action
[  ]     Comedy
[  ]     Romance


   4. When would you prefer to have a zombie film set?
[  ]     In the past
[  ]     Present
[X]     A few years into the future
[  ]     Around 15 years into the future


   5. Would you prefer to see a zombie film with the protagonist closer to your age?
[X]     Yes
[X]     No


   6. What would you want a zombie film trailer to show?
[  ]     Death
[X]     Hints of plot
[  ]     Characters
[  ]     All of the above


   7. What about zombie films appeals to you?
Killing the zombies




Student
   1. Do you enjoy watching Zombie films?
[  ]     Yes
[  ]     No
[X]     Depends on the plot/content


   2. What kind of main character(s) do you like to see?
[  ]     Male
[X]     Female
[  ]     Group of mixed
[  ]     Group of male
[  ]     Group of female


   3. What sub-genre do you like seeing within a zombie film?
[X]     Action
[  ]     Comedy
[  ]     Romance


   4. When would you prefer to have a zombie film set?
[X]     In the past
[  ]     Present
[  ]     A few years into the future
[  ]     Around 15 years into the future


   5. Would you prefer to see a zombie film with the protagonist closer to your age?
[  ]     Yes
[X]     No


   6. What would you want a zombie film trailer to show?
[  ]     Death
[  ]     Hints of plot
[  ]     Characters
[X]     All of the above


   7. What about zombie films appeals to you?
Lots of tension and craziness. To see the normal done differently, eg empty locations that are not normally empty. Plus sexual appeal from the female characters.

Pre-Production: Audience Profiles Summary

Are target audience is late teens early twenties. the age that we feel a zombie film is most successful with as seen with

Audience profile 1: 28 Days Later.
The type of person that would go an see a post apocalyptic would be be younger people (15-30) as younger people might be more into the fictional world of nothingness. The genre is also similar to a zombie film in the setting of which the film is based. The setting alone helps to create tension and suspense, making the film more enticing to people that like horror based films, these people will most likely be younger people. The dominant gender that are likely to go and see the film are male, however that does not mean that women will not also go and see the film, however I expect the majority of the audience will be male. I don't think that the film appeals to a certain ethnicity as it does not portray a certain ethnicity in any way, either good or bad. This helps the film top appeal to a wider audience as it is not specifically aimed at any ethnicity. The class of the people that would be likely to go and see the film is skilled working/middle class people. This kind of film appeals to those that are better off than others, maybe becasue they are more interested in the genre than those of a lower class. I also think that the film will appeal the most to middle class/ working class students in collage or university. The film is filled with tension and suspense, the kind of thing a student would want to see in a film.

Audience profile 2: Outbreak
This film is very similar to 28 Days Later, but it has more action and less suspense, therefore it could be considered an action film, rather than a thriller. The type of audience that might go to see this film is most likely to be larger and more diverse than the audience 28 Days Later. The age range may be more broad, the age range of people may range from 10-55+ as the action genre is more appealing to a wider audience. The cross over of the genres also helps to make the prospective audience larger, this film will appeal to those that like action, thriller and sci-fi films, whereas 28 Days Later is a very specific genre and this may discourage some people from going to see the film, even if they like the concept of the film. This film also appeals to all ethnicities, however this film may appeal more to African-Americans than 28 Days Later as one of the main character is Morgan Freeman. The class of the people that may go to see the film will most likely be the same as that of 28 Days Later, middle/working class, however the cross over of genres may make the film appeal more to higher class viewers. Those type of people are into the whole action violence thing, of which this film has plenty of.

Audience profile 3: 12 Monkeys
This film is also similar to Outbreak and 28 Days Later, although is more based around the Sci-Fi genre than the others, however it still has many aspects of thrillers and action films. Like the other two films, this film is most likely to appeal to younger people as a majority (15-30), but the aspects of the Sci-Fi genre may also appeal to those that are older (40-50). The Sci-Fi aspects appeal to those who like films such as Star Wars and the action aspects of the film help to appeal to people that like films such as Saving Private Ryan. This mix of genres really helps make the film appeal to a much wider audience than if it was solely based around a single genre. The film also appeals to all ethnicities as there is not negative or positive representations of any ethnicity, however the main characters are white, which may put of those of different ethnicities. The class of the people that are likely to go and see this film is working/middle class. The genre of the film appeals to them rather than the upper class population. However appealing to the working and middle class is a good thing, as the majority of the population is either working or middle class.

Audience Profile - Shaun of the Dead

Shaun of the dead

The horror comedy Zombieland focuses on two men who have found a way to survive a world overrun by zombies. Columbus is a big wuss -- but when you're afraid of being eaten by zombies, fear can keep you alive. Tallahassee is an AK-toting, zombie-slaying' bad ass whose single determination is to get the last Twinkie on earth. As they join forces with Wichita and Little Rock, who have also found unique ways to survive the zombie mayhem, they will have to determine which is worse: relying on each other or succumbing to the zombies.

As seen within the table, the audience members were mainly aged between 15-24. This would be because at this age people seek a thrill, they are always looking for the next thing that is going to bring them excitement in any way, shape or form. At this age they are able to watch films that feature gore and a sexual nature. What else can you suspect to see within a film filled with blood spewing, flesh munching decaying people? The film will allow them to get the thrill from seeing a zombies head being smashed in while also being able to get a laugh from the characters. The film's character allow the audience to be able to connect with the characters as they seem like every day people that you would see in the street. Instead on focusing around the group of ex-police who are highly trained with fire arms, you follow around one character who has a list of things wrong with him, who is also a is extremely scared of the zombies that he is fighting against. while also adding in a complete contrast of a man who seem to have been waiting for the zombie apocalypse his whole life. Seeing short clips of him getting overly excited about killing the zombies in an almost sick and twisted way. But ever bad-ass has his weakness, and for Woody Harleson this would be the need to find a Twinkie.

Within that we see that the film mainly attracted a male audience. This would be because, males are known for their love of gory films while females are known for looking more into the character development, wanting to see a film where they can connect to the characters and wanting to feel for those characters. But this does not get away from the fact that a female audience was attracted, this would be because, although it wasn't a main focus within the film, you can see the character development. You watch the bonds between the two main male characters as they get closer to each other and begin to depend on the others strengths to help them survive. While also watching the two female characters protecting each other as they have their sister bond. Finally mixing the two groups together and watching a love story begin to unfold.

Questionnaire analysis

The initial responses inform me that a vast majority of people who filled out the questionnaire do not like watching zombie movies unless the plot is to their liking. That could mean they only like watching movies such as Shaun of the Dead with its comedy genre but i feel that I am Legend had such good box office results that it means that our film which follows the same idea of the emotions of people will be liked.

With the mixed results of answers this is the most reliable answer of all the questions as the responses are various. The majority saying mixed is most likely because they wish to see relationships develop between the different sexes as they are far more interesting than a single sex relationship. The question does place that a male man character is secondly preferred so we have successfully managed to compensate both a group and male main character.

This question's response has immediately contradicted my first question analysis as it shows two thirds of the answers prefer action genre within a zombie movie which is interesting as i would not be comfortable forcing comedy within our trailer as I feel that to explore relationships successfully then we cannot have a comedy as our main focus. However we are not going to rule out comedy completely

This does not allow prove useful as the answers are not allowing anyone to see any differential with the results. The only option i see is that it does not matter when we set the film as there is no preference. to the time in which it is set

This could be the fact that the target age audience don't want to see people that are their age they'd rather see people middle aged. like in a majority of all the zombie films we looked at.







All of the above indicates that we will have a lot of things we will have to include in the trailer although we did have a indication that we would want to include the lists of parts that we questioned.

Media - Storyboard

Equipment Planning

The equipment that we used consisted of some physical some virtual:

Cameras:

Nikon D7000 Dslr camera
18-55mm lens F1.4

An incredible camera perfect for capturing light and depth of field. To be used for stationary or panning shots. Only where the camera is at no immediate danger of damage. 


Sony NEX 5T
16-50mm lens

This camera allows for near dslr focus and crispness but in a more portable solution. The camera allows for less shake due to it being light perfect for moving shot or shots in between safe and dangerous of damage to the camera.


JVC GZ-E15 Camcorder 
 
great small camera with good definition and quality. Used for shots where the camera is in immediate danger of damage or the camera man must climb or travel a way that is not easy with a expensive camera. 



Software:














This software is used to add the special effects to the film such as the gun shot, blood and fire. This software is not as simple to use as Premiere Pro therefore it took a lot longer to get the hang of using and it took many attempts to get the special effects looking acceptable, however in the end, they turned out good; not pro standard but OK. After effects features motion tracking which was very important for the blood effect, without it, the blood effect would not have been possible. After Effects was used in conjunction with Video CoPilot's action essential; which provided the blood burs, muzzle flair and the fire effects, as well as the sound effects for the punches, gun shots, reloading, shell bounce and fire sounds.